An under-performing website can leave your business in the dust, not to mention all the waste of time and effort. Your website should be helping your organization build momentum, making your efforts more accessible, and creating new lead generation opportunities. A stable SEO optimized website is an excellent asset in the competitive run that provides consistent new leads to the sales funnel. You need an experienced SEO marketing company that has done it before. Don’t get deceived with the newbies.
There is no ONE WAY of becoming Google’s favorite in organic rankings. Google’s search algorithm now includes more than two hundred factors, such as social media signals, TRUST-FACTOR, user reactions on the web, etc. Interestingly they are not constant. They keep on updating on a timely basis.
Besides high link-juiced backlinks and comprehensive web indexing, there has to be an extraordinary content theme on your page to impress Google. While so much going on under the search engine blanket, how do we narrow down our focus? How do we pick and chose our SEO direction? Which factors to pay more attention to? If you crack this code, you will be lucky to get more organic sessions that will eventually increase your probability of higher conversions and leads.