Success is no accident.
It’s a planned execution of ideas and faith. Digital Maxima exists today because we stick by our core philosophy and value system. Our methodology is clear, simple and straightforward. It is tested and tried on our happy clients over the years. We go the extra mile and follow a set of strategies which combine to produce actual results and client satisfaction.
Understand the goals and current resources. Finding out the loopholes and reasons for the previous failure. Filter strategic noise.
Based on the evaluation, experts come up with a diagnostic activity list along with an execution plan. Fix issues based on priority.
Once the stage is set, take the marketing to the next level with precise and measurable lead generation and online reputation goals.
Social Media Strategy & Optimization
There is no rocket science behind effective digital marketing but there is definitely a science which requires understanding. The first step is to strengthen your social media presence. If you do not have any social presence whatsoever than the first step is to set that up. Before working on setting up or strategizing your social media we discuss and analyze the following questions.
- Which social media networks are you currently on?
- Are they relevant to your brand goals?
- Which social media networks are driving the most relevant traffic or conversions for you?
- Which social media networks are a waste of time and effort?
Once all these questions are clear we optimize your social media profiles and create a good catchy social media bio aligned with your mission and services. While making sure that your profile and header images are clear and up to date, the contact information and call to action buttons are set up. These details seem very simple and unimportant but are the staple of social media marketing, Overlooking such details is certainly not good for your business ’s digital health.
Creating Content That Matter
A big part of your social media presence and overall digital visibility is the content strategy. The video content is the key to any business who wants to succeed on social media. The video is processed in our brains 60,000 times faster than text. It immediately ignites emotion and personal connection; enticing viewers to seek more information. The exposure video gives a brand is redefining inbound marketing. More than 87% of online marketers are using video content today. And if you’re not, you’re missing out on business growth because more than 55% of internet users watch videos online every day. At Digital Maxima we mix a decent share of all kinds of content, lead by video marketing.
Either its Facebook videos, Youtube or the IGTV. The video is going to be kind in the year 2019. We make sure our clients are on top of their marketing game when they compete with their competitors in the world of content. Our content product team is a group of research-based strategic people who kid down your target audience to create content that matters.
Web & Mobile Applications
Web and mobile apps are both integrated services. A website is a hub and mobile is a tool to access it. You can share your content hub in a specific iOS or Android app as well to make it more convenient for your clients/end users. For both web and mobile applications, our methodology is almost similar. Quality is what we are after.
We start by analyzing your needs technology and strategy goals. The primary focus is on performance and usability, security, responsiveness, and experience. Once the game plan is ready we deploy our skillset and Voila! the design is ready.
Analytics & Insights
Last but not least is analytics. Yes, monitoring, recording, and then analyzing data of your traffic, audience, campaigns, social media accounts, third party links, etc. is the key to improvement. We strongly believe in reporting and accountability. Accountability leads to better efficiency of digital activities. We involve the client in each bit of progress and share the weekly and monthly details of the progress.